Billboard Hot 100 from September 20 through October 11. Reception Īfter topping the RPM 100 national singles chart in Canada on Septem(where it spent three weeks), the single went on to spend four weeks at the top of the U.S. 'Sugar, Sugar' is written in the key of D major. In an article published in The Washington Times, lead vocalist Ron Dante recounts that the label was removed from the record, taken to a top radio station (KYA)in San Francisco, where the Program Director was told: 'Just play it! It's a mystery group'. Upon the song's initial release Kirshner had promotion men play it for radio station personnel without revealing the group's name, as the Archies' previous single, ' Feelin' So Good (S.K.O.O.B.Y-D.O.O)', had only reached No. The song was also made available, (along with two other Archies singles), on the back of boxes of Super Sugar Crisp cereal. When the song was re-released in mid-July 1969 on the Kirshner label, it attained enormous success nationwide by the late summer/early fall. The song was initially released in late May 1969 on the Calendar label (the same label as with the two previous Archies singles), achieving moderate chart success in the early summer in some radio markets. Together they provided the voices of the Archies using multitracking.

Ron Dante's lead vocals were accompanied by those of Toni Wine and songwriter Andy Kim. The album was the product of a group of studio musicians managed by Don Kirshner. Produced by Jeff Barry, the Archies' 'Sugar, Sugar' was originally released on the album Everything's Archie.

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